Coco LouieCASE STUDY
I was an intern for Coco Louie doing multiple tasks.
First, I resigned how to take product images for the upcoming website.
I started working in the store as a sales associate to understand the environment and passion for the store.
I was able to take over their social media accounts, Facebook and Instagram, and produce images in a way they hadn’t before.
I also collaborated with Ashley Roberts, Owner of Gulf Coast City Lifestyle Magazine, for an ad for Coco Louie in the first release of the magazine in September 2022.
Social Media Plan
When I took over social media the owner wasn’t pleased with the work by the previous worker.
I planned out a photoshoot to give the images of the purses a take in the real world and how you could style the unique ones with your outfits!
We joined up with Shades to use their clothing in the images. We took pictures at the Wharf in multiple locations.
I also had the idea of clean and crisp for the platform so I started taking images on the green wall in the store and some with a white background.